The subtitle of a lavish new book on Ermenegildo Zegna – An Enduring Passion for Fabrics, Innovation, Quality and Style – is an apt description of the Italian luxury men's fashion house's core values. Celebrating the famed firm's 100th anniversary, the book from Skira is divided into four chapters – Mind, Hand, Style and Environment – exploring the origins and values of the brand and the four generations of family members who have made it a success story while remaining committed to the concept of "ethical expansion". As evidence of the latter, Ermenegildo Zegna is donating 20% of the retail sales of the book to the children's educational charity Care & Share.
Each chapter is introduced by noted international writers and accompanied by images that retrace the history of the Zegna brand, from ad campaigns to previously unpublished images. "Today we celebrate one hundred years since the foundation of our Group and we look towards future global developments," notes the company's CEO Ermenegildo Zegna, "as it is our duty to continue to represent the values of excellence and Italian quality all around the world. This is the heritage that our grandfather left us: savoir faire in craftsmanship, entrepreneurship and loyalty to our ethical founding values.".
Each chapter is introduced by noted international writers and accompanied by images that retrace the history of the Zegna brand, from ad campaigns to previously unpublished images. "Today we celebrate one hundred years since the foundation of our Group and we look towards future global developments," notes the company's CEO Ermenegildo Zegna, "as it is our duty to continue to represent the values of excellence and Italian quality all around the world. This is the heritage that our grandfather left us: savoir faire in craftsmanship, entrepreneurship and loyalty to our ethical founding values.".
via Luxist
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